Mapping Exits
Engineer the exit long before you sell.
Exit readiness, buyer targeting and value maximisation — who the credible acquirers are, what they pay for, and the gaps that depress a multiple.
The best exits are engineered years before the term sheet. By the time most founders start a process, the gaps that depress a multiple — concentrated revenue, thin data rights, key-person risk, a story the market doesn't believe — are baked in and expensive to fix.
We help you work backwards from the exit you want. We assess how sale-ready your company is across the dimensions acquirers actually test, map the credible buyer universe and what each type pays for, and build the plan to close the gaps while there's still time to close them.
When you're ready to run a process, we help you run it with discipline — sequencing outreach to create tension, sharing information in stages, and protecting your position through to close.
Who this is for
- Founders and owners of AI ventures who want maximum value at exit, not a rushed sale.
- Scaleups two to three years from a likely transaction who want to prepare deliberately.
- Boards and investors seeking an independent read on exit readiness and buyer strategy.
What we do
What you get.
Exit readiness scorecard
A scored assessment across the dimensions acquirers test — financials, cap table, IP, data rights, revenue quality, team and buyer landscape — with the gaps ranked by impact on value.
Buyer universe map
The credible acquirers — strategic and financial — what each type values, and how your business reads to them today.
Value-maximisation plan
The specific moves that lift the multiple and the moves that protect the floor, sequenced over the runway you have before a process.
Process & outreach support
When the time comes: a disciplined buyer process — teaser and outreach, sequencing to build tension, staged information sharing, and the NDA terms to insist on.
How it works
The engagement, step by step.
- 01
Discovery call
A 45-minute conversation about your timeline, your business and the exit you're aiming for. We'll tell you candidly how ready you are and where the value is leaking.
- 02
Readiness assessment
We score the business against what acquirers test, and map the buyer universe and what each segment pays for.
- 03
Value-maximisation plan
We deliver a sequenced plan to close the gaps and strengthen the story, prioritised by impact on the multiple.
- 04
Process support (when ready)
We help you run a disciplined buyer process through to close — outreach, sequencing, information staging and negotiation support.
Outcomes
What changes for you.
- An honest read on how sale-ready you are — long before a buyer forms their own.
- A clear view of who would buy you, and what each type of acquirer actually pays for.
- A prioritised plan to lift the multiple and remove the gaps that discount it.
- A process run on your terms, with tension and information working in your favour.
Questions
Asked often, answered honestly.
Isn't it too early to think about an exit?
The opposite. The moves that most affect your multiple — revenue quality, data rights, key-person risk, the buyer story — take one to three years to land. Starting early is precisely what separates a strong exit from a rushed one. If a sale is years away, we focus on readiness, not process.
Are you a broker or investment bank?
No. We're strategic advisors focused on readiness, buyer strategy and value maximisation, and we work alongside the bankers, lawyers and accountants who execute the transaction. Where you need a banker, we'll help you choose one.
How does pricing work?
Typically a project fee for the readiness and buyer work, with a retainer or success component if we support a live process. We settle exact figures privately once we've confirmed fit and scope on the call.
Every turning rewards the prepared.
Tell us where you are. We will be candid about what comes next — whether or not we end up working together.